Patent Number: 6,298,332

Title: CD-ROM product label apparatus and method

Abstract: A CD-ROM provides all or part of a product labeling system for engaging purchasers. Executables, data, or both are recorded on a CD-ROM hang-tag or other product labeling structure in order to deliver to a consumer or purchaser engaging presentations of product information or registration templates. As a result, purchasers may receive launchers, browsers, viewers, e-mail systems, facsimile centers, players, or interface brokers for the foregoing, if they are organically installed already on a workstation of a purchaser. Software may provide catalog presentations, user registration templates, communications, linkers, or engines, and the like. Operation modules and profile builders may provide information over ready links implemented by software on the CD-ROM. In certain embodiments, entertainment, games, skill tests, and the like, recorded on a CD-ROM hang-tag may engage a purchaser and provide purchaser profiling information, product purchasing information, and the like to a vendor, while providing additional product information, warranty registrations, and the like, to a purchaser.

Inventors: Montague; David R. (Mapleton, UT)

Assignee:

International Classification: G09F 3/02 (20060101); G06F 017/60 ()

Expiration Date: 10/02/2018