Patent Number: 7,821,481

Title: Image display apparatus, control signal generating apparatus, image display control method, and computer program product

Abstract: An image display apparatus includes a display unit including a liquid crystal panel; a video signal processor configured to perform signal processing on the basis of an image display form in the display unit; and an AC drive controller configured to control video display by receiving a result of the signal processing performed in the video signal processor and controlling a voltage applied to the liquid crystal panel included in the display unit. The AC drive controller performs, for each pixel of the liquid crystal panel, AC drive control of alternately switching a polarity between + and - in units of pairs of the same signal processing, each pair being two pixels on time series on which signal processing of the same category is performed in the video signal processor.

Inventors: Take; Masahiro (Kanagawa, JP), Kosuge; Shoji (Kanagawa, JP)

Assignee: Sony Corporation

International Classification: G09G 3/36 (20060101)

Expiration Date: 2018-10-26 0:00:00